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LEARN ABOUT
METALS

Sadly… this isn’t about Hair Metal, the glorious glam rock of the late 1980’s.” It’s just a guide to help you select the perfect metal for your jewelry. We apologize for any disappointment. Metal is the foundation of your jewelry, building a solid foundation is as important in a ring as it is in a relationship.

When choosing a metal you should consider its look, feel and function. There are no wrong answers as long as you love it! At the end of the day that’s what jewelry is all about! Now on to metals, like Sherlock said, it’s pretty “Elementary” stuff.

PLATINUM

A pristinely white metal of extreme durability. Our platinum is an industry standard 95% pure (with the remaining portion comprised of iridium, palladium, ruthenium, and other alloys.) Platinum is hypoallergenic making it perfect for those with sensitive skin.

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YELLOW GOLD

A long-standing symbol of wealth and stability this metal bears unique qualities and an unmistakable yellow shine that has fueled desires for thousands of years. Pure gold is far too malleable to craft into durable jeweler so we use alloys to strengthen it for everyday wear. Today gold jewelry is presented in a scale called a Karatage.

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WHITE GOLD

While it bears the same gold base as its yellow relative, white gold is alloyed with different metals which cause its warm, silvery hue. Initially manufactured in the early 18th century by German alchemists, white gold was first popular during the art deco period of the 1930’s.

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ROSE GOLD

This uniquely luminous metal is alloyed with copper giving it a signature pink complexion. It first ROSE to prominence (ß See what we did there!) in 19th century Russia where its use was so pronounced that it became known as “Russian Gold.”

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STERLING SILVER

Much like gold, pure silver is extremely malleable and unsuitable for jewelry. Contemporary silver is a combination of 92.5% pure silver and 7.5% copper; this alloy, serves to strengthen and preserve its form. Over time silver can tarnish but it easily maintained using a sliver polishing cloth. With occasional light cleanings it can be kept in perfect condition.

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PALLADIUM

As one of the rarest earth metals known to exist, Palladium is part of the Platinum family. It is one of the “Noble Metals” which are prized for their anti-corrosive properties and bear an unrivaled resistance to oxidation. In 15th century Spanish exploration of the new world Palladium was considered a nuisance as it was often found side by side with its cousin, Platinum, while miners sought gold. Swindlers were the first to use it in the forging of gold coins.

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TITANIUM

Named after the titans of ancient Greek mythology this lustrous metal was discovered by British mineralogist William Gregor in 1791. True to its namesake Titanium is of superior strength and is widely used across industries including aerospace, medicine, and construction.

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COBALT

Cast from a sturdy blend of Cobalt, Chromium, Tungsten, Carbon, Iron, and Silicone this alloy has the look of white gold with superior strength and durability. Cobalt has been found in early examples of Egyptian, Chinese, and Persian jewelry dating back to the third millennium B.C. Archaeologists even found pieces in the ash covered ruins of Pompeii from 79 A.D.

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TUNGSTEN CARBIDE

A combination of 80%elemental tungsten and 20% carbon alloy provides strength in several different colors. Popular in men’s wedding bands, Tungsten Carbide is hypoallergenic, extremely resistant to scratches, tarnish-proof and easy to maintain.

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